The following describes privacy practices specific to StreetStyle.com (“StreetStyle”). To understand how we treat the information you give us as you use StreetStyle, you should read this policy.

Non-Account Activity. You can view photo uploads and other media formats on StreetStyle without having a StreetStyle account. You can also contact us about a particular image without having a StreetStyle account.

Account-Related Activity. Certain other activities on StreetStyle, such as uploading images, posting comments, flagging images, or watching restricted images require you to have a StreetStyle account. We will ask for some personal information when you create your StreetStyle account, including your email address and a password, which is used to protect your account from unauthorized access.

Usage Information. We may record information about your usage, such as when you use StreetStyle, the channels, groups, and favorites you subscribe to, the contacts you communicate with, the images you view, and the frequency and size of data transfers, as well as information you display or click on in StreetStyle (including UI elements, settings, and other information). If you are logged in, we may associate that information with your account. We may use clear GIFs (a.k.a. "Web Beacons") in HTML-based emails sent to our users to track which emails are opened by recipients.

Content Uploaded to Site. Any personal information or image content that you voluntarily disclose online (on discussion boards, in messages and chat areas, within your playback or profile pages, etc) becomes publicly available and can be collected and used by others.

If you submit personally identifiable information through StreetStyle, we may use your personal information to operate, maintain, and provide to you the general and personalized features and functionality of the StreetStyle Site, and to process any flagging activity or correspondence you send to us.

Your account name but not your email address is displayed to other Users when you upload images or send messages through StreetStyle and other Users can contact you through messages and comments. Any images that you submit to StreetStyle may be redistributed through the internet and other media channels, and may be viewed by the general public. If you have enabled Active Sharing, other users may see that you, as identified by your account name (but not your email address), are watching the same image.

We will not use your email address or other personally identifiable information to send commercial or marketing messages without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out. We may, however, use your email address without further consent for non-marketing or administrative purposes (such as notifying you of major StreetStyle Site changes or for customer service purposes).

We use both your personally identifiable information and certain non-personally-identifiable information (such as anonymous user usage data, cookies, IP addresses, browser type, clickstream data, etc) to improve the quality and design of the StreetStyle site and to create new features, promotions, functionality, and services by storing, tracking, analyzing, and processing user preferences and trends, as well as user activity and communications.

We use cookies, clear GIFs, and log file information to: (a) store information so that you will not have to re-enter it during your visit or the next time you visit the StreetStyle Site; (b) provide custom, personalized content and information; (c) monitor the effectiveness of our marketing campaigns; (d) monitor aggregate metrics such as total number of visitors, pages viewed, etc.; and (e) track your entries, submissions, and status in promotions, sweepstakes and contests.

When you create an account on the site, some information about your account and your account activity will be provided to other Users of the site. This may include the date you opened your account, the date you last logged into your account, your age (if you choose to make it public), the country and the number of images you have watched.

Your account name but not your email address is displayed to other Users when you engage in certain activity on the site, such as when you upload images or send messages through the StreetStyle site. Other Users can contact you through messages and comments.

You may also choose to add personal information that will be visible to other Users on your profile page (which is the public facing page for your account on the site). This may include a profile picture, your name, gender, relationship status, or other details.

If you choose to add certain features to your profile page, then these features and your activity associated with these features will be displayed to other Users and may be aggregated and shared with your confirmed friends or other Users. Such shared activity may include what images you favorite, what images you rated and what images you have uploaded.

Any image(s) that you submit to the StreetStyle site may be redistributed through the internet and other media channels, and may be viewed by the general public.

You may, of course, decline to submit personally identifiable information through the StreetStyle site, in which case you can still view images and explore the StreetStyle site, but StreetStyle may not be able to provide certain services to you.

You may update or correct your personal profile information and email preferences at any time by visiting your account profile page.

You may control the information that is available to other Users and your confirmed friends at any time by editing your account and the features that are included on your channel page.

SreetStyle allows other companies, called third-party ad servers or ad networks, to serve advertisements within the StreetStyle sites. These third-party ad servers or ad networks use technology to send, directly to your browser, the advertisements and links that appear on the StreetStyle site. They automatically receive your IP address when this happens. They may also use other technologies (such as cookies, JavaScript, or Web Beacons) to measure the effectiveness of their advertisements and to personalize the advertising content you see.

StreetStyle does not provide any personally identifiable information to these third-party ad servers or ad networks without your consent or except as part of a specific program or feature for which you will have the ability to opt-in or opt-out. However, please note that if an advertiser asks StreetStyle to show an advertisement to a certain audience (for example, women ages 18-25) or audience segment (for example, women ages 18-34 who have viewed certain channels of content) and you respond to that advertisement, the advertiser or ad-server may conclude that you fit the description of the audience they are trying to reach. The advertiser may also use information regarding your use of the StreetStyle site, such as the number of times you viewed an ad (but not any personally identifiable information), to determine which ads to deliver to you.

You should consult the respective privacy policies of these third-party ad servers or ad networks for more information on their practices and for instructions on how to opt-out of certain practices. StreetStyle’s privacy policy does not apply to, and we are unable to control the activities of, such other advertisers or web sites. Any data obtained by third-party ad servers subsequently shared with us is maintained and dealt with by StreetStyle in accordance with this privacy policy.

StreetStyle adheres to the US Safe Harbor privacy principles.

For further information about our privacy policy, you may write us at:

StreetStyle.com
c/o DJNetworks, Inc.
853 Broadway, Ste 1900
New York, N.Y. 10003, USA